The thinking behind Thinking Machines Lab, a high-profile but mysterious artificial intelligence startup led by former OpenAI Chief Technology Officer Mira Murati, is becoming clearer.

After raising an astonishing $2 billion at a $10 billion valuation from investors including Andreessen Horowitz less than five months after its founding, Murati has told investors TML is developing custom AI that will enable businesses to make more money. It’s the first indication of the startup’s strategy.