They fail because they’re fighting the wrong battle. Over the last three decades—working with SEALs, executives, founders, and high performers—I’ve seen a pattern repeat itself over and over again: People win externally, but feel fractured internally. They’re productive, respected, competent… Yet something feels misaligned. That tension is not a weakness. It’s a signal. It means your inner operating system hasn’t caught up to the responsibilities you’re carrying. In elite environments, we don’t “push harder” when that happens. We pause, recalibrate, and re-anchor identity before action. Because leadership doesn’t begin with strategy. It begins with who you are being under pressure. This is why the Unbeatable framework always starts internally: 1. Clarity before execution 2. Awareness before action 3. Purpose before performance When those are missing, no amount of tactics will hold. As we approach a new year, most people are setting goals. Very few are training the leader who must carry those goals. That’s where real transformation begins. If this resonates—and you feel that quiet nudge to recalibrate before charging ahead—I’m opening a short, focused window to do exactly that. At the end of January, I’m hosting a 2-Day Unbeatable Leader Challenge designed to reset your internal foundation before the year accelerates. [Claim your spot here for free] [Upgrade for hot seat coaching, Q&A, lifetime replays Only $97] Train the leader first. Everything else follows. Be Unbeatable, Mark |