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AUGUST 7, 2025 |
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Key stat: 53% of marketers in North America cite data analysis and insights as the top bottleneck slowing down marketing cycles, according to an April GrowthLoop and Ascend2 survey. |
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Beyond the chart: |
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Senior agency professionals worldwide say inefficient processes are the biggest challenge agencies face (56.1%), according to a March Basis Technologies survey.
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40% of US marketers say their company uses AI for analyzing data or creating reports, per a May survey from Fractl, Search Engine Land, and MFour. |
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Use this chart: Marketers can use this chart to boost their productivity by prioritizing tools that streamline data analysis, which is the top challenge slowing them down. |
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Related EMARKETER reports: |
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EMARKETER has over 3,000 charts visualizing trends across digital advertising, ecommerce growth, Gen Z behavior, and more. See how clients use them to add credibility to strategy presentations, enhance pitch decks with market insights, and attract and engage prospects. |
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