Here’s this week’s edition of our Business of Benefits series, where we spotlight benefits that are driving value for HR leaders, digging into their design and ROI. If you’re interested in talking about a workplace benefit you love for an upcoming edition, click here to get in touch. You can also reach out directly to HR Brew’s total rewards reporter, Courtney Vinopal: vinopal@morningbrew.com Koch Industries employs 60,000 workers across the US, and most are “around that age range where people are growing their families,” between about 30 and 40 years old, according to Courtney Goershel, a senior benefits analyst with the conglomerate. After noticing high rates of neonatal intensive care unit (NICU) admissions and cesarean deliveries among its health plan members, Koch decided to partner with Pomelo, a point solution focused in part on virtual maternity care. Since 2022, all employees enrolled in Koch’s medical plan have had access to Pomelo, and more than 3,000 of these employees and their family members have enrolled. The result? NICU admissions decreased by 8% among participants, while the length of NICU stays went down by 31%, according to figures shared by Koch and Pomelo. Cesarean deliveries also decreased by 7%. Encouraged by these results, Koch recently started to expand its Pomelo benefit to include in-person doula support, as well as menopause care. Goershel told us more about the partnership. For more on enhanced maternity benefits at Koch, keep reading here.—CV |